Customer stories are one of the most powerful ways to build trust, inspire prospects, and showcase value. Creating them can often be time-consuming and resource-heavy. Enter AI. In this session, we’ll explore how AI can transform the way you identify, create, and share customer stories while making your workflow dramatically easier. From analyzing customer data to surfacing hidden advocates, to using generative tools to draft compelling narratives, to automating repurposing across channels, AI can act as a co-pilot in amplifying the customer’s voice. You’ll walk away with a clear understanding of where AI can meaningfully reduce manual work, practical examples of AI-driven storytelling in action, and a playbook for responsibly adopting AI without losing the authenticity that makes customer stories so impactful. Whether you’re a customer marketer, community manager, or simply someone tasked with bringing customer stories to life, this session will leave you equipped with fresh strategies and time-saving approaches.