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hours

17

minutes

56

until the summit starts

October 14, 2026

Customer Marketing

Summit

Bringing together leading voices from customer marketing, advocacy, and engagement to share fresh insights, emerging trends, and proven strategies.

Refine your strategy, connect with industry pioneers, and discover how to build a loyal, engaged customer community that drives sustainable growth.

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About the
summit

Level up your customer marketing strategy with practical, proven tactics from harnessing automation and personalization to amplifying customer advocacy and driving retention.

Secure your free pass for live and OnDemand access to expert-led discussions, live Q&As, and actionable insights to future-proof your role.

San Francisco
September 4 - 5, 2024

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Our Stats

12+

Speakers

800+

Attendees

8+

Sessions

$0

Cost to attend

Meet our

speakers...

Natalia
Jacques
Customer Marketing Senior Manager
Oracle
Luis
Gonzalez
Director, Customer Advocacy
Enable
Akriti
Gupta
Global Director, Growth & Lifecycle Marketing
LinkedIn
Bruno
Sousa
Head of Customer Lifecycle Marketing & Loyalty - Europe
Fedex
Martise
Duan Cooks
Director, Customer Marketing & Advocacy
Encoura
Caity
Serra
Director of Customer Marketing
SmartBear
Jonas
Barck
Director of Customer Marketing
Mentimeter
Karah
Blandford
Senior Customer Marketing Manager
PandaDoc
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Explore the

agenda

The event will kick off at 6 am PT | 9am ET | 2pm BST.

Agenda timings listed below are in ET.

Customer Marketing Summit
Agenda
Agenda
Agenda
09:00
Customer Marketing Summit
Building customer advocacy programs that become legacy: The Triple B approach
Luis Gonzalez, Director, Customer Advocacy, Enable
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09:45
Customer Marketing Summit
Fireside chat | Scaling global advocacy: How to build consistent programs with local relevance
Natalia Jacques, Customer Marketing Senior Manager, Oracle
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10:45
Customer Marketing Summit
Panel | Can loyalty still drive customer growth in the AI era?
Bruno Sousa, Head of Customer Lifecycle Marketing & Loyalty - Europe, Fedex
Karah Blandford, Senior Customer Marketing Manager, PandaDoc
Jonas Barck, Director of Customer Marketing, Mentimeter
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11:45
Customer Marketing Summit
Beyond the ghost town: Designing peer networks customers actually use
Martise Duan Cooks, Director, Customer Marketing & Advocacy, Encoura
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12:30
Customer Marketing Summit
Beyond the message: Creating moments that move customers forward
Caity Serra, Director of Customer Marketing, SmartBear
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13:15
Customer Marketing Summit
The AI multiplier: Automate the busywork, keep the human connection
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14:00
Customer Marketing Summit
Who owns the customer? Building a Cross-Functional Customer Experience
Akriti Gupta, Global Director, Growth & Lifecycle Marketing, LinkedIn
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14:45
Customer Marketing Summit
Virtual networking breakouts – Customer marketing improv: Pick your challenge!
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October 14, 2026

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Want to spotlight your brand in front of 800+ customer marketing decision-makers? 

This summit will connect our global audience of customer marketing pros with solution providers offering the lastest AI innovations to elevate their tech stack.

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What you'll get

out of the event

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Gain knowledge

Dive into real-world case studies designed to drive revenue, elevate customer experiences, and maximize impact across the customer journey.

Discover best practices

Explore how to embed AI to revolutionize your customer marketing programs, from driving engagement to scaling advocacy.

Scale your strategy

Master data-driven techniques and prove your strategic impact to key stakeholders with clear, measurable results.

October 14, 2026

Watch every summit

OnDemand

Commit to a Customer Marketing Alliance Pro membership and unlock over 700 hours of OnDemand content.

That’s right, you’ll have access to every session from every Customer Marketing Summit ever.

  • Dive in to our enourmous content library featuring the best speakers from around the world

  • Discover the content you need as you need it - just in time learning at your fingertips

  • Catch up anywhere, anytime, and never miss a summit again

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FAQS

Will sessions be recorded?

All sessions will be recorded and shared OnDemand with attendees via email within 24 hours of the event, subject to speaker approval.


How do I join live sessions?

You will receive a unique joining link the day before the summit. Simply follow the link in your email to access the event.

What time will the live sessions begin?


The event will kick off at 6 am PT | 9am ET | 2pm BST

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Discover our
in-person events

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Sep 09 & 10, 2026
Customer Marketing Summit San Francisco

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Dec 02, 2026
Customer Marketing Summit London

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Mar 16 & 17, 2027
Customer Marketing Summit New York

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conversation

Join 10,000+ passionate customer marketing enthusiasts across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities.

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